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Burton'esque Zune ad demonstrates sharing, as it should be


This totally cute new Zune ad does an admirable job of explaining the concept behind sharing music. Ok, so, the cookie doesn't lock itself from use after 3 days or 3 plays but, the idea presented is pretty noble.

The commercial features music from M Ward and was created by ad agency 72andsunny. Microsoft has commissioned a host of other neat-o Zune ads, chock full of innovative and little-known artists.. we just wish the Zune as a product was actually as fab as all the marketing hype behind it.

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