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Did major press attention hurt Zune on launch day?

A couple of clips are circulating containing morning show coverage of Zune's Tuesday launch. The first, from NBC (which has long-standing strategic partnerships with Microsoft relating to MSNBC) where the Zune was held up several times next to an older, non-video enabled and grey-scale screened iPod and still drew a bit of disdain from the cheerful Al Roker. Roker called the Zune Store, "a little more unwieldy than the iTunes Store" and said that wireless sharing wasn't for him. In disbelief? Watch the video below.



Then over to CNN where O'Brien and O'Brien (that's Miles and Soledad, no relation) where Andrew Ross Sorkin of The New York Times made it clear that those PlaysForSure tracks you picked up from Napster won't play for sure on your Zune. Sorkin explains that neither your iTunes tracks or PlaysForSure tracks will work on your new Zune and that's when Soledad chimes in and does her dead level best to sell you an iPod. She shows off her 2nd gen iPod, and asks, "Why would I want that?". Miles backs her up a bit and then lays in with the most pointed comment of all, "Why don't they get some decent design people to make things look better?"



It's interesting to note that every Zune on TV yesterday seemed to be of the Brown flavor, which has been ultra polarizing. TV shots of the Zune really seemed to show how "klunky" (hey, Miles O'Brien's word, not mine..) the form factor is. I'm starting to believe that some too-zealous love for that brown case has really cost them some PR points.

[via iLounge]

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